Using KAI’s vs. KPI’s to predict Custom Loyalty
Monday, February 16th, 2009I came across this great article at MyCustomer.com on Key Attitudinal Indicators vs Key Performance Indicators, and why KAI’s may be better suited (as a leading indicator) to predict customer loyalty than KPI (a lagging indicator)… give it a read and see if you agree! Please post your thoughts here… I’d love to hear ‘em.
|
|
|
|
|
![]() |



